Winning 3 awards each were Doja Cat and Megan Thee Stallion (who also did a collaboration withe BTS this year with a version of “Butter”). Olivia Rodrigo, who had 7 AMA nominations on the night, won New artist of the year. She also won for best pop album “Evermore” during the show and now has a total of 34 AMA trophies. In other AMA moments, Taylor Swift broke her own record when she won favourite female pop artist for the 7th time and topped her previous record for most AMA wins of all time. PHOTO: BTS perform their collaboration with Coldplay, “My Universe” at the 2021 AMAīTS (Bangtan Sonyeondan) have shared thousands of candid moments, 2 hugely popular TV series, and a library of dance practice clips, or just goofing around, which has endeared them to a global fan base. That ‘Army’ is the band’s huge fan base around the world, probably the largest fandom of any band as BTS has weaponised social media over the past 8 years to reach audiences in a way that’s been impossible in the days before social media.

“Seven boys from Korea, united by a love for music, met the love and support from all the ARMY all over the world.” RM, Jin, Suga, J-Hope, Jimin, V and Jungkook were humble and excited at their major US breakthrough. In the past month they’ve also released a collaboration with Coldplay “My Universe”, which is in Korean and English.īottomline, they developed their enormous global popularity on the back of Korean-language lyrics!Īt their acceptance speech all 7 had a moment on the microphone, all except RM in rehearsed English or in their native Korean language.

These have been the only English-language songs the band have recorded, besides a Steve Aioki collab “Waste it on me”. They kept busy during Covid doing online concerts and crafting 2 English-language pop bops – “Dynamite” and “Butter”. Having struggled their way up the gruelling K-Pop (Korean pop music) ladder, BTS always had their eye on winning an AMA or, heaven-forbid, a Grammy (they were nominated for a 2021 Grammy but didn’t win their category for Best Song “Dynamite”.) The band’s Best Pop song award went to their single “Butter” which spent 10 weeks this year at the #1 spot on the Billboard Singles Chart, another breakthrough achievement by the band of 7 members who have steadily broken through music’s bamboo curtain since they debuted in 2013. “It’s been a long and amazing ride since then, but nobody could have ever bet on the odds of us standing here receiving this award.” (That AMA performance was BTS’s first live performance on US TV). We were so excited and nervous at the time”. Four years ago, we had given this first-time-ever TV live performance at this AMAs stage for ‘DNA’ (the song has recorded over 1.3 billion views on YouTube since its debut). “Seriously, we will never take this for granted.

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